Campaign Details

Campaign Details

Creatornity partnered with Lenskart for the launch of their new Surat store and onboarded Janki Bodiwala, one of Gujarat's most popular celebrities, to drive maximum footfall and excitement around the launch. The response was overwhelming. The store was packed wall to wall with visitors eager to meet the celebrity and experience the new outlet. In fact, the crowd was so massive that our videographer had barely enough space to move, let alone get the perfect shot. We ended up managing the crowd ourselves while simultaneously ensuring the event ran smoothly, proving that at Creatornity, we don't just manage campaigns; sometimes we manage traffic too!

Metrics

Campaign Outcome

• Exceptional footfall at the store launch
• Strong local buzz and social media engagement
• High brand visibility across Surat
• Successful celebrity led retail activation